I turn real-life stories into content that connects — and converts.
For brands: I create strategic, authentic content that helps audiences trust your brand.
For aspiring creators & mamas: I share the systems, strategies and lessons I use to build income through UGC and affiliate marketing.
For my community: Follow my journey through motherhood, family life and entrepreneurship.
What brings you here today?
Trusted by These Brands
Content That Performs
Latest Instagram Professional Dashboard analytics — all organic, all real.
403K
Total Views
May – Jun 2026
130K
Accounts Reached
+188.7% growth
88.8%
Non-Follower Reach
11.2% followers
100%
Organic Content
No paid ads
Screenshot from Instagram Professional Dashboard (May – Jun 2026)
How I Tell Brand Stories
Every campaign begins with strategy. Rather than simply creating videos, I develop content concepts based on audience behaviour, storytelling and brand objectives.
Content with purpose
I'm Shasha Malik — a mom of two, marketer since 2018, and former Meta Ads Product Analyst. I create strategic content for brands and teach creators how to build income through UGC.
Strategy-First Content
Every reel starts with a content concept built on audience behaviour and brand objectives — not guesswork.
See case studies →Authentic Storytelling
Real family moments and genuine experiences that build trust with your audience and drive engagement.
View packages →UGC & Affiliate Courses
Step-by-step systems, templates and strategies I use to build income through content creation.
Start learning →Trusted by Brands
Kamil
Danco's Takeout
"Working with Shasha has been nothing but a breeze. She's professional from start to finish and very accommodating to requests. Her genuine approach and personality makes her content very engaging and authentic. Highly recommended if you want UGC for your business!"
Kira
Teh.Ohh
"When you shared Teh Ohh on your IG, I noticed an increase in my delivery orders. It may be a small boost, but it truly made a difference to me. I'm really grateful for your support and kindness 🤍"
Alvin
Gaonhae Taekwondo
"I've had a great experience working with our content creator. She created a meaningful post featuring her son, who is enrolled in Gaonhae Taekwondo. The post was authentic, engaging, and reflected our values well."
Catch my latest reels
Follow along on Instagram for my latest UGC content, family stories, and brand collaborations.
Follow on InstagramReady to create something authentic?
Reach out on WhatsApp for a quick chat about your brand. I respond fast and love discussing new collaborations with family, food, and lifestyle brands.
WhatsApp Me